If your home has been sitting on the market without any serious offers, you’re not alone—and you’re not out of options. In today’s competitive Knoxville real estate market, even great homes can go unnoticed if the listing strategy isn’t just right. Here’s what to do if your house isn’t selling and how to turn things around quickly.
1. Reevaluate Your Price
Pricing is often the biggest factor in how fast a home sells. If your listing has been live for several weeks without much activity, it may be overpriced for the current market. A comparative market analysis (CMA) can help you see how your home stacks up against similar properties in your area. Talk to your agent about whether a price adjustment could spark new interest.
2. Improve Your Curb Appeal
First impressions matter. If potential buyers drive by but don’t schedule a showing, your home’s exterior might be the issue. Simple updates like landscaping, painting the front door, or power washing the driveway can make a big impact.
3. Stage Your Home to Sell
Empty or cluttered homes make it harder for buyers to picture themselves living there. Professional staging, or even just rearranging furniture and removing personal items, can highlight your home’s best features and create a more inviting feel.
4. Upgrade Your Listing Photos
Today’s buyers shop online first, so high-quality photography is essential. If your listing photos don’t showcase your home in the best light, it could be turning buyers away before they ever set foot inside. Consider professional photos or a virtual tour to help your listing stand out.
5. Refresh Your Marketing Strategy
A stale listing can benefit from a fresh approach. Your agent might recommend boosting your home on social media, hosting a new open house, or updating the MLS description to highlight different features.
6. Be Open to Feedback
If you’ve had showings but no offers, ask your agent to gather feedback from potential buyers and their agents. Common issues might include floor plan flow, outdated finishes, or even pet odors—all things that can be addressed with the right strategy.
7. Consider Timing and Market Conditions
The time of year and current market trends can influence how long it takes to sell a home. For example, summer and early fall tend to be more active seasons in Knoxville. If you’re selling in a slower period, it may just take a bit more patience—or a stronger marketing push.
Final Thoughts
If your house isn’t selling, don’t get discouraged. With the right adjustments and a proactive real estate team on your side, you can breathe new life into your listing and get back on track.
Ready to make a change? Call The Cooper Group today at 865-776-8147 or contact us here to schedule a free listing consultation and customized market strategy.