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Buyer’s Market vs Seller’s Market: What You Need to Know

Blue and yellow cover photo representing buyer's market vs seller's market: what you need to know.

If you’ve been paying attention to real estate headlines, you’ve probably heard the terms “buyer’s market” and “seller’s market.” But what do they actually mean—and why should you care? Understanding the difference between a buyer’s market vs seller’s market can help you make smarter decisions whether you’re buying or selling.


What Is a Buyer’s Market?

A buyer’s market happens when there are more homes for sale than there are buyers looking. In other words, supply is higher than demand. This gives buyers the advantage.

What this means for buyers:

  • More choices of homes to consider
  • Less competition—fewer bidding wars
  • More negotiating power on price and repairs
  • Homes tend to stay on the market longer

What this means for sellers:

  • Homes may take longer to sell
  • Pricing competitively is crucial
  • Sellers may need to offer incentives (like covering closing costs) to attract buyers

What Is a Seller’s Market?

A seller’s market happens when there are more buyers looking for homes than there are homes available. In this case, demand is higher than supply, and sellers have the advantage.

What this means for buyers:

  • Less inventory to choose from
  • Fierce competition—multiple offers are common
  • Homes sell quickly, sometimes above asking price
  • Less room to negotiate repairs or extras

What this means for sellers:

  • Homes often sell faster and for top dollar
  • Multiple offers can drive prices up
  • Sellers may have more control over terms and conditions

Balanced Market

Occasionally, the market is more balanced—when supply and demand are about equal. In these times, neither side has a huge advantage, and negotiations tend to be more even.


Why It Matters

Knowing whether it’s a buyer’s or seller’s market helps you set the right expectations. If you’re buying, your strategy for making offers and negotiating will depend on how competitive the market is. If you’re selling, the market conditions will help determine how to price your home and what kind of offers to expect.


Final Thoughts

Real estate is always local. While national headlines paint one picture, your local market may look very different. That’s why working with an experienced realtor is so important—they’ll help you understand whether you’re currently in a buyer’s market vs seller’s market and guide your strategy so you can make the most of the conditions, no matter which side you’re on.